I recently got an email from a guy called Josh. Josh is 19, based in Hobart and dreams of being a digital nomad. He thought freelance copywriting might be a good way to make that happen, so reached out to me for resources and advice. Josh also happens to be living in a homeless youth […]
I’ve written before about being a loud and proud introvert. Actually, make that quiet and proud. 😉 After years of feeling slightly strange, self-conscious and often completely overwhelmed in loud, social settings, I learnt a little about introversion and finally understood a core truth about my make-up. Hey, I realised, this makes sense and I’m […]
Even on the crappiest of days, this piece of music – Die Moldau (aka. Vltava) by Bedrich Smetana – never fails to lift my spirits. Today is not a crappy day, by the way. In fact, quite the opposite. The sun is shining! Bees are buzzing! And I felt compelled to share this piece that […]
I recently received a message from a fellow copywriter and friend. She’s going through a tough time at the moment – attempting to juggle her young daughter, more client demand than she’s ever experienced and a nasty case of general anxiety. In her message, she asked: “Do you work in your business five days a […]
Here in Melbourne, we’re currently in the thick of a cold, dreary winter. As I write this, the wind howls through a gap in the window and the fire flickers in the background – burning for the fifth day in a row. Winter is traditionally a time for rest and retreat, and with that – […]
Last year, a fantastic blog hop did the rounds (going viral, in fact) on a subject close to my heart – ‘Why I write.’ Writers, bloggers and coaches alike responded to the hop with a collection of truly enlightening, honest and diverse answers. My favourite was probably the piece done by Tara Bliss in which she […]
I’m Sally. Writer. Editor. Recovering perfectionist. Happiest with my daughter in my arms, my head in a book or my fingers on the keyboard. And on a mission to tell your story with authenticity, attention to detail and high impact.