After a long, hard journey, my husband and I are thrilled to be expecting a little bundle of joy in October. To be honest, I still can’t quite believe it despite my ever-expanding tummy (or ‘guts’ as hubby has affectionately started calling me!). We are over-the-moon excited and a little bit terrified. This will be […]

At the start of winter every year, I find myself predictably enamoured with cosy evenings in front of the fire, hot chocolate, steaming soup and chilly walks wrapped up in woolly scarves and beanies. Just as predictably, about two months in, I find myself increasingly grumpy and decidedly over it. A top of 12 (feels […]

These days, we live a good portion of our lives online. We update our statuses, upload photos, like, love, even go live – broadcasting real life, right now – no matter what could potentially go wrong (did you see that awkward argument between Novak Djokovic and his wife on Facebook recently? Eeek!). Don’t get me […]

I love hearing from newbie copywriters. Full of eagerness, excitement, and a little bit of terror, they take me right back to the early days in my biz. What a ride! This week, I heard from the lovely Jess Phillips, who asked me a few (wonderful, thought-provoking) questions on her blog. We cover: how I let […]

I recently received a message from a fellow copywriter and friend. She’s going through a tough time at the moment – attempting to juggle her young daughter, more client demand than she’s ever experienced and a nasty case of general anxiety. In her message, she asked: “Do you work in your business five days a […]

Have you ever heard of a Saturn Return? I hadn’t, until I went through a bit of a third-life crisis in my late twenties and started searching for answers. Very quickly, I found them – but in the most unexpected of places. For those of you raising your eyebrows, wondering what the heck I’m talking […]

They say Christmas is the most wonderful time of year and in the thick of Christmas ham, fairy lights, Mariah Carey’s ‘Merry Christmas’ album on repeat and ‘Lovely Actually’ on TV almost daily, I tend to agree. Until it gets to this time of year and the leaves colour and fall, crisp air turns cheeks […]

Let’s be honest – working with me is a pretty streamlined, efficient affair. I don’t call myself a ‘process junkie’ for nothing! One of the first steps in my onboarding process is getting prospective clients to complete an initial Quotation Request form. In this form, I ask: ‘Do you need copywriting, editing or proofreading?’ Pretty […]

It’s predicted that up to 40% of the Australian workforce will be freelancing by 2020. Pretty amazing, right? I’ve written about my own freelance journey here and here (both of which are among my most popular posts by far, testament to the level of interest in freelance life). This week, I was thrilled to be […]

Some people dive into a relationship with a freelance copywriter full steam ahead based on gut feel, blind faith, a glowing recommendation – or a combination of all three. And that’s totally fine. In fact, I think there’s a lot to be said for following your intuition when it comes to choosing who you work […]